Later, during his incarceration, Norman decided to channel his commitment to helping others into something larger. He drafted a proposal for a walkathon, drawing from his childhood experiences of giving. Initially, his proposals faced rejection due to logistical concerns, but Norman persisted, refining his ideas and seeking input from others. After several attempts and setbacks, he successfully established a planning committee to organize the event. This committee was deliberately diverse, composed of individuals from different backgrounds, ensuring inclusive participation and shared leadership.